Shopify developer for fashion brands
Built for apparel catalogs with many sizes and colours, seasonal drops and returns that eat into margin.
Fit, variants and returns decide whether fashion stores profit
Fashion stores carry more complexity than most: dozens of sizes and colours per style, new collections every season, and return rates that can wipe out the profit on an order. A theme that shows every colour as a separate product, or hides sizing behind a popup, makes all of that worse.
I build fashion stores around three things: helping shoppers pick the right size, showing colour and fit clearly, and making exchanges easier than refunds. Related: custom Shopify themes and product page optimisation.
What I build for apparel brands
- Size and fit guidance — fit notes, size charts by style and fit quizzes that reduce wrong-size orders.
- Colour swatches that work — grouped products and swatches that swap images instantly, even across separate product records.
- Lookbooks that sell — shoppable lookbook and campaign pages tied to real inventory.
- Drops and launches — countdown pages, early access for customers on your list, and a theme that holds up under launch-day traffic.
- Exchange-first returns — a returns portal that nudges exchanges and store credit before refunds.
- Markets and currencies — local prices, sizing labels and duties for international shoppers.
From first call to launch
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Discovery call
A free 30-minute call to map your goals, stack and timeline, with an honest read on what it will take.
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Fixed-scope proposal
A clear plan, timeline and fixed price. No hourly meters, no scope creep without your sign-off.
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Build in weekly sprints
Work happens on staging you can click through anytime, with weekly demos and a shared punch list.
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Launch & handover
QA across devices, analytics checks, documentation your team can use, and 30 days of post-launch support.
Why hire Omer
- 15+ years, 100+ projects across ecommerce, SaaS and enterprise, so senior judgment on every decision.
- Senior Shopify Developer (ex-Integriti) with platform depth, not tutorial-level theme tweaks.
- $25M+ in client revenue enabled through builds engineered to convert.
- Operator background ran ecommerce operations for Nello, a drink brand, so commercial trade-offs shape the build.
- Dubai-based, serving 6 countries with overlap across US, UK and Asia-Pacific hours.
Questions, answered
Can Shopify handle our variant count?
Do you integrate returns apps?
Can you prepare the store for a big drop?
How much does it cost?
How fast can you start?
Related services
Ready to get started?
The best way to explore working together is a quick conversation. Reach out through your preferred channel and let us discuss your project.