Replatform to Shopify, keep your rankings
An SEO-led migration so the traffic you built on your old platform is still there after you move to Shopify.
Most migration traffic loss is avoidable
When a store loses traffic after moving to Shopify, the cause is almost always the same: missing redirects, changed page content, dropped metadata or broken internal links. None of it is inevitable. It just needs someone whose job is protecting search during the move.
I run the SEO side of the migration, or the whole migration, with a crawl-based URL map, pre-launch checks and daily Search Console monitoring after launch. See technical SEO and ecommerce SEO for ongoing work.
An SEO-first migration plan
- Full crawl baseline — every indexed URL, ranking page and backlink target recorded before the move.
- URL mapping — one-to-one 301 map from old URLs to new ones, with no redirect chains.
- Content parity — titles, headings, copy and metadata kept on pages that rank, so Google sees the same value.
- Structured data — product, review, breadcrumb and organization schema set up on the new templates.
- Pre-launch QA — staging crawl, redirect test and robots checks before DNS changes.
- 30-day monitoring — daily Search Console checks for coverage, 404s and ranking movement, with fixes as they appear.
From first call to launch
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Migration audit
A free call and a read-only audit of your current store: catalog, customers, orders, URLs, apps and integrations.
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Mapping & redirect plan
Every product, collection, page and URL mapped, with a 301 plan that keeps your rankings intact.
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Staging rehearsal
The full migration runs on a staging store first, checked line by line before anything goes live.
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Cutover & 30-day watch
A planned cutover window, then 30 days of monitoring rankings, orders and tracking so nothing slips.
Why hire Omer
- 15+ years, 100+ projects across ecommerce, SaaS and enterprise, so senior judgment on every decision.
- Senior Shopify Developer (ex-Integriti) with platform depth, not tutorial-level theme tweaks.
- $25M+ in client revenue enabled through builds engineered to convert.
- Operator background ran ecommerce operations for Nello, a drink brand, so commercial trade-offs shape the build.
- Dubai-based, serving 6 countries with overlap across US, UK and Asia-Pacific hours.
Questions, answered
Can you join a migration another team is running?
How much traffic loss is normal?
Do you handle Shopify URL limitations?
How much does it cost?
How fast can you start?
Related services
Ready to get started?
The best way to explore working together is a quick conversation. Reach out through your preferred channel and let us discuss your project.